EliteXC's seconds show on CBS 'Unfinished Business' did not do the same amount of buzz surrounding it as the first show did so we expected a ratings slip and now that the official numbers are out the show had a 40% dip in the ratings. According to TV by the numbers the show was even beat out by Cops and America's Most Wanted amongst the holy grail of statistics on TV Males 18 to 49. "And there really still isn’t much to say except for this: EliteXC Saturday Night Fights without any buzz surrounding Kimbo Slice performed much worse without Kimbo than it did with him. CBS initial foray into MMA didn’t draw a slew of viewers but at least performed well in the 18-49 and 18-34 demos.
That airing back on May 31, 2008 scored 4.3 million viewers and a 1.9/6 among 18-49 year olds and since the Kimbo Slice bout for that airing aired past primetime (11p) the most viewed portion wasn’t included. But lacking any Kimbo anticipation, last night’s fights pulled a mere 2.62 million and a 1.0/3 from 9pm-11pm."
That airing back on May 31, 2008 scored 4.3 million viewers and a 1.9/6 among 18-49 year olds and since the Kimbo Slice bout for that airing aired past primetime (11p) the most viewed portion wasn’t included. But lacking any Kimbo anticipation, last night’s fights pulled a mere 2.62 million and a 1.0/3 from 9pm-11pm."
Some where right now Gary and Jared Shaw are smiling knowing how much better the show they hyped and pumped for months did on CBS. Shaw was relegated to the role of "Adviser" after rumors surfaced of his outing by CBS in an attempt to take over control of the company and event. Love him or hate him Shaw has known how to do one thing the whole time he has controlled EliteXC, hype, events, fighters and get interest in the start up promotion. Shaw's comments to Dana White and signing of Kimbo Slice after learning he was training with Bas is part of what made EliteXC's buzz worth watching.
